About
Business coverage online tends to split into two failure modes — either it's so generic it could apply to any company, or it's so narrow that it only makes sense to people already inside that specific industry.
Coverage here spans two areas. Trends looks at the bigger shifts. Articles gets into the specifics.
We try to stay grounded in what's actually happening in practice rather than what sounds compelling in theory.
New material is added regularly across both sections.
About the author
I spent close to a decade in operations and business strategy roles before I started writing about this full-time. My name is Laura Bennett. I write about business trends and the operational mechanics behind them.
I try to stay close to how businesses actually operate day to day.